Program works to put fruit, veggies in small stores to encourage better habits
The Columbian, April 30, 2012.
Clark County Public Health’s Healthy Neighborhood Store program in Vancouver, Washington, helps small stores sell fresh produce, to encourage people to eat healthier. One participating store owner wasn’t sure the program would work at first, but says customers are now starting to buy the fresh fruits and vegetables, and that his stock rarely spoils before it’s sold.
Now that the pilot project is over, Clark County has seven more stores lined up to participate. The program is funded by Kaiser Permanente and the Centers for Disease Control. Stores will receive tips, signs, and posters, but are in charge of purchasing and selling the foods on their own. The program is being designed so that store owners can customize the program to best fit the needs of their own customers.